China Zhongji Investment completes investment in Xuechuan Agriculture, entering the "large consumption" market from "small potatoes"
Recently, China Zhongji Investment completed its investment in Xuechuan Agriculture. Established in 2007 in Zhangjiakou, Hebei, Xuechuan Agriculture is a potato industry group that integrates breeding, propagation, promotion, storage, processing, and sales, with potato seed industry as its core and the entire potato industry chain as its support. It is the largest and most comprehensive potato group in China, a national high-tech enterprise, and a national key leading enterprise in agricultural industrialization.
Xuechuan Agriculture provides potato farmers with various specialized potato varieties of virus-free seed potatoes, planting solutions, agricultural financial services, and post-harvest processing and sales. It continuously promotes new potato varieties to different production areas nationwide, forming an agricultural high-tech industrial platform that integrates potato new variety selection and breeding, variety and agricultural new technology IP commercialization, agricultural data management, agricultural financial services, potato food development, and comprehensive deep processing.
Xuechuan's Chairman Wang Dengshe said: “From building the first planting base to becoming a comprehensive potato industry group integrating potato new variety development, virus-free seedling and mini-tuber production, high-quality virus-free seed potato breeding, modern potato storage and logistics, comprehensive potato product processing and sales, Xuechuan Agriculture has always used professional knowledge and rich experience to integrate natural, human and technological resources, and through continuous innovation, has become a leader in exploring the transformation of China's potato industry.”
Wang Feng, director of Xuechuan and chairman of Fengtu Capital, said: “The potato industry is an emerging industry in agriculture, with great potential in both planting and consumption. After more than ten years of development, Xuechuan has completed an industrial layout driven by seed industry and food processing, building the most professional potato industry group in China, and will continue to lead the transformation and upgrading of the potato industry in the future.”
Wu Fushun, Partner and Managing Director of China Zhongji Investment, introduced that China Zhongji Investment's participation in Xuechuan Agriculture is mainly based on the following considerations:
1. Full industry chain advantages.
Xuechuan Agriculture is not a simple agricultural project. It has formed a complete industrial chain integrating “seeds + planting + processing”. It independently researches and develops seeds, utilizes a “company + farmer” model (over 400,000 mu of contracted farms) for planting, and has its own processing capacity. Coupled with a complete and efficient quality and cost control system, it maximizes the synergistic effect of industrial chain value and profit stacking.
2. A complete scientific research system and a mature modern agricultural planting model.
Xuechuan Agriculture has successively selected and bred nearly 30 new varieties and strains of the “Xueyu” series, among which “Xueyu No. 1” has become the largest replacement variety for potato chip processing in China. In the planting sector, Xuechuan Agriculture widely uses modern agricultural technologies to carry out automated control and information management of the entire agricultural production process. It currently owns 160,000 mu of fully mechanized large-scale modern farms.
3. Management team with profound professional experience.
Xuechuan Agriculture has a professional team led by Wang Dengshe, with an average of more than 20 years of experience in China's potato chip processing industry. They have participated in and played a decisive role in the establishment and development of China's potato chip industry, making many pioneering contributions to promoting the industrialization process of China's potato chip industry.
Wu Fushun particularly emphasized that Xuechuan Agriculture has a strong ability to control all aspects of the entire industrial chain, from seed potato cultivation to planting, fertilizers, harvesting, storage, processing, and sales, making it a rare fully integrated and modernized industrial group in China.
Wen Yuanhua, Partner and President of China Zhongji Investment, said that the large consumer goods industry is closely related to people's daily lives. With economic development and improvement in people's living standards, this industry has also created many new investment opportunities. China Zhongji Investment will continue to focus on the large consumer goods sector, seize opportunities brought about by structural changes, use capital to promote industrial upgrading, and support the development of the Beijing-Tianjin-Hebei region. We also hope to cooperate sincerely and share the benefits with more like-minded institutions and a wider range of social forces.
